Traditional naturally dyed Hand block printed Chanderi silk sarees are for 
Cultural enthusiasts: Individuals involved in cultural preservation, history, or those with a keen interest in traditional crafts and textiles.
Professionals in creative industries: Artists, designers, writers, or individuals working in fashion-related fields who appreciate the craftsmanship and unique design of traditional hand-block printed sarees.
Business owners and executives: Individuals in leadership positions who value quality craftsmanship and may purchase these sarees for special occasions or corporate events.
Socio-economic status: Middle to upper-middle-class individuals with disposable income to spend on luxury or high-quality items. They may have a preference for sustainable and ethically sourced products.
Lifestyle: Fashion-conscious individuals who appreciate the cultural significance of traditional hand-block printed sarees and enjoy incorporating them into their wardrobe for special occasions, festivals, or cultural events.